Monday, November 10, 2008

Unlocking The Evolution of Web 2.0

Whenever I go online, there it is: Web 2.0. I feel overwhelmed by its size and scope but I know one thing - I am not alone. But what does Web 2.0 has to do with the blogosphere community?

Web 2.0 means different things to different people. Trailblazing sites like Digg, YouTube and MySpace have become synonymous with this new Web - which, at its core, is an evolution of the Web we all knew before. Because of vastly beefed-up bandwidth and vastly beefed-up expectations of what the Web is (and should be), Web 2.0 is richer, more pervasive, more flexible, and of course more overwhelming experience than that old Web 1.0.

However within my blog, I'm not giving a full review on Web 2.0. Instead I have gathered some key information about what is is, how it works and where it's going. The good thing about Web 2.0 is they have a lot of cool sites and services that can help one be more productive, creative and successful. While the Web 2.0 universe is expanding by the minute, let's get deeper on knowing the Web 2.0.


The Web 2.0 is an evolution not a revolution on the internet because what makes Web 2.0 "new" is the evolved technology that enables more user-interactivity features while also providing more personal privacy and security especially in online-banking and other e-commerce (business purposes).

In contrast, Web 2.0 users create elaborate personal profiles and willfully share interests that determine their place in the online community or blogging community.



(Source: O'Reilley.net)


According to O'Reilly (2005), the most highly touted features of the Web 2.0 era is the rise of blogging. Personal home pages have been around since the early days of the web, and the personal diary and daily opinion column around much longer than that, so just what is the fuss all about?

One of the things that has made a difference is a technology called RSS. It allows someone to link not just to a page, but to subscribe to it, with notification every time that page changes.

One of the key lessons of the Web 2.0 era is this: Users add value. But only a small percentage of users will go to the trouble of adding value to your application via explicit means. Therefore, Web 2.0 companies set inclusive defaults for aggregating user data and building value as a side-effect of ordinary use of the application. As noted above, they build systems that get better the more people use them.



Hinchcliffe (2008) stated that Web 2.0 is the power of the network which have some roots profound shifts in society and culture. That this paradigm shift is well under way is clear if we are to look at the sudden impact of the blogosphere, social networking, social media, open source software, online communities, and peer production in virtually all things.




References:

O'Reilly, T 2005, What Is Web 2.0, viewed 10 November 2008,
< http://www.oreillynet.com/pub/a/oreilly/tim/news/2005/09/30/what-is-web-20.html?page=1>

Hinchcliffe, D 2008, Ten Aspects of Web 2.0 Strategy That Every CTO and CIO Should Know , viewed 10 November 2008,
<http://web2.socialcomputingmagazine.com/ten_aspects_of_web_20_strategy_that_every_cto_and_cio_shoul.htm>

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